It's a very apt definition for what Microsoft is doing, attempting to go from zero to hero on the tablet hardware front in just one shot.
That is, the verb: to rise up - for something to appear that was not there before. This new Surface device could be said to relate more closely to the active form of the word in question. That device lives on as PixelSense, thus putting a period at the end of one definition of the word, a definition Microsoft kindly requests we put behind us as we move on to something that is wholly different.
It marked the repurposing of a name that was already quite familiar to us - though in the guise of a big table. When Microsoft unveiled its Surface tablets with a flashy, top secret Los Angeles event, it didn't just mark the beginning of a new (and utterly critical) phase for the history of the company.
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